Men’s personal care brand Unbound has raised Rs 8 crore in a funding round led by Fireside Ventures. The fresh funds will be utilized to launch its first range of products across skin, hair, and body care, Unbound said in a press release.

Unbound addresses everyday stressors such as sweat, sun exposure, pollution, and hard water through solutions that are efficient, intuitive, and effective. The brand is currently preparing for its launch in India. The Gurugram-based brand focuses on engineering high-performance formulations that combine multiple functions into one seamless experience. This approach is rooted in simplifying grooming and making it more intuitive and time-efficient for modern consumers.

India’s men’s personal care market has largely been shaped by basic hygiene offerings or adapted versions of broader beauty products. However, evolving lifestyles are beginning to shift this narrative. A new generation of men is increasingly engaging in fitness, outdoor activities, and high-performance routines, creating demand for products that are not just functional but also adaptive.

About Unbound

Unbound has been Co-founded by Kanika Mittal and Atul Arora. Unbound is a performance-led self-care brand for men designed for modern lifestyles. The brand creates high-efficacy, multi-functional products across skin, hair, and body care.